How to move potential prospect from cold to sold
…all the while ensuring that your prospect will be looking forward to talking with you and working with you.
After more than 20yrs in business for myself, 8 of those years (as I type this) developing more than 2,454 extremely targeted connections and in excess of $50bn in successfully negotiated deals, I’ve seen a number of amazing things just through the power of connecting with people and talking to them on LinkedIn
Unlike many of the self proclaimed gooroo’s out there, I firmly believe that you do not need a big list of people or connections. You simply need a targeted list of people.
“The industry” standard for an email contact suggests you should be making $1 for every email contact you are in communication with.
Currently I have 2 active verticals that I work in. The first has an average income value of $20 and the second has an average value of $25. This is on an annual basis. As I continue to refine this process I expect this value to nudge towards the £30 level.
(Depending on your view there are convincing viewpoints to favour $000 & $0000 averages)
What if you do not have an email list?
This is why LinkedIn is an awesome place to be.
What is a connection worth to you? How much junk is in your network?
In a previous article [LINK] we looked at ways to reach out and connect with targeted individuals to encourage a conversation with you, ideally on a call.
The aim of this article is all about following up and being top of mind.
As a byproduct of the system you get added benefits which encourage and develop a relationship where you are seen as a leader. It’s about brand building.
It’s about getting potential clients to qualify themselves and call you.
If you do not have the time to read this article and just want 1-1 guidance to get you going as fast as possible to grow your business or to take care of it for you, then you can schedule a 1-1 appointment by clicking here.
As an expert in your field, you are a cut above the rest. The average consultant is smarter, richer and more adventurous than the average person – whether people like it or not.
You understand things about the world that most people don’t. Why else would the top 5% turn to you to make sure that they, as the leaders, stay at the top and remain at the top? It also means that you are about to understand the words on this page better than anyone else, because that’s what you do.
#1 The biggest opportunity to connect directly with your perfect client is on LinkedIn